The operating system for your brand.
A D2C brand shipping nationwide, a factory automating its floor, a chain of stores, or an everyday business with counters and customers — CuroBrand runs the whole operation: ERP, CRM, POS, warehouse, logistics, marketplaces and marketing on one connected spine, with a product plan shaped to your kind of business.
The suite
Everything you imagine to run a business.
Fifteen modules, one login, one customer record, one ledger. Start with what you need — everything else is already connected when you're ready.
ERP & Finance
The ledger everything else posts into. Accounting, GST-ready invoicing, purchasing, payables and receivables — one source of financial truth across every channel.
CRM & Sales
Every lead from every channel — web forms, WhatsApp, marketplaces, walk-ins — in one pipeline, with routing rules, field-visit tracking and full attribution.
Point of Sale
Offline-first tills for retail counters, salons and restaurants. GST bills, split tenders, credit accounts and kitchen printing — and every sale lands in the same ledger.
Booking & Appointments
Online booking for services, appointments and visits — synced to staff calendars, reminders on WhatsApp and SMS, and no double-booking under load.
Home Trial & Field Teams
A rep app for at-home trials, demos and service visits: serviceable-area checks, visit scheduling, catalogue in hand, and orders punched on the spot.
Warehouse & Inventory
One item master, live stock across every warehouse, store and van. Transfers, batches and stock counts that keep the webstore, marketplaces and tills honest.
Manufacturing & Factory
Bills of material, work orders and shop-floor stations — so production, material consumption and finished-goods costing flow straight into inventory and the books.
Customer & Guest Experience
Loyalty points, tiers and memberships on a single customer record — earned at the till, on the webstore or at a visit, redeemable everywhere.
Logistics & Fulfilment
Courier integrations, label printing, tracking and COD reconciliation — shipping runs from the same screen the order came in on.
Storefront & Marketplaces
Your webstore, Amazon, Flipkart, Myntra and food-delivery platforms feeding one order book — catalogue, price and stock pushed out, orders pulled in.
Marketing & Messaging
Bulk SMS, WhatsApp, Instagram and email from one console — DLT-compliant, segmented on real purchase data, with replies flowing back into the CRM.
HRMS & Attendance
The people side of the operation: employee records, shifts, attendance, leave and payroll-ready outputs — for head office and the shop floor alike.
Asset Management
Every till, laptop, machine and fixture on a register — QR-labelled, assigned to a person or place, maintained on schedule and depreciated in the books.
Device Management
The fleet of tills, tablets and laptops your business runs on — enrolled, policy-controlled, updated remotely and lockable the day someone leaves.
Reports & Control
Owner-grade reporting where every number ties out: sales by channel, stock, receivables, campaign ROI — one metric dictionary across the whole suite.
Deeply connected
Not integrated. Connected by design.
Most "all-in-one" stacks are separate tools with sync jobs between them. CuroBrand modules share the same spine — so there is nothing to sync, and nothing to disagree.
One customer record
The person who bought on Instagram, walked into the store and booked a home visit is one profile — with one loyalty balance and one history.
One item master
A product is defined once and sold everywhere — webstore, marketplaces, tills, reps — with stock reserved against a single pool.
One ledger
Every sale, refund, COD remittance and purchase posts to the same books. Month-end is a report, not a project.
APIs on everything
Each module exposes a stable API and embeddable screens — compose them your way, or plug in what you already run.
In practice
What one system actually feels like.
A marketplace order, start to finish
- 1Order lands from Amazon, Flipkart, Myntra or your webstore
- 2Stock reserved in the warehouse; pick list generated
- 3Courier booked, label printed, tracking attached
- 4GST invoice posts to the ledger; COD reconciles on remittance
A counter sale at the till
- 1Bill rung up offline-first at the POS — even if the internet is down
- 2Inventory decrements from the same pool the webstore sells
- 3Loyalty points credit to the customer's single profile
- 4The sale is in the day's ledger and the owner's report by close
A lead that starts on WhatsApp
- 1Campaign reply creates a lead in the CRM, attributed to the campaign
- 2Routing rules assign it; a home trial is booked for a field rep
- 3The rep converts the trial to an order in the app, on the spot
- 4Fulfilment ships it; marketing sees true campaign-to-revenue ROI
Live proof
A D2C brand running its whole operation on CuroBrand.
HairOriginals (hairoriginals.com) sells human-hair extensions and wigs direct to consumers — on its own storefront, on India's biggest marketplaces, through at-home trials and to salon partners in bulk. All of it runs on CuroBrand.
Plans by business type
Your kind of business. Its own product plan.
The suite is one — the plan isn't. Each type of business gets its own composition of modules, so you start with the stack your operation actually needs.
D2C & e-commerce brands
Webstore, marketplaces, field reps and retail — one order book.
Retail chains & everyday businesses
Every outlet on the same catalogue, price list and ledger.
Restaurants & cafés
Tables, KOTs, aggregators and the books — without the swivel chair.
Salons, clinics & services
Bookings, memberships and the till on one customer record.
Factories & manufacturers
Factory automation to dispatch to payment, on one spine.
Plays well with your stack
Connected to the tools you already run.
Corporate ERP and CRM, payment gateways, storefronts, marketplaces, couriers and messaging channels — native connectors where it matters, open APIs everywhere.
Priced to your operation, not per seat.
Switch on the modules you need today and add the rest as you grow — no per-user meters, no integration projects, no surprise line items. Tell us what you run and we'll put a real number against it.
See how packaging works on the pricing page.